- Create a fresh, modern logo for the Port Macquarie business.
- The colour palette must draw similar colours from the old logo, however, have a fresh take on these colours.
- The logo and colours need to honour the beach lifestyle of Port Macquarie.
- Introduce a fresh range of fonts for the business.
- Develop a selection of stacked and landscape logo options, as well as creating strong brand guidelines that clearly outline the usage of the new logo.
Company: The Robot Klan
Role: Design, Development of brand, Development of Brand Guidelines.